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Web Site : Octave Communications

Next on my list was the website. Even if they didn’t have all the content needed too fill the website pages, Octave wanted an online presence as soon as possible. Following the content structure they desired, I quickly designed a simple static website (ie non-responsive) that would also express their identity and branding. The website can be found at octavecom.ca

 Copyright  Dany Pépin 2013

School projet S6 : Radio-Canada/CBC Re-branding

This project involved a re-branding exercise of a Canadian public company. The development of the new brand extended to the research of the character of the brand, the style presentation (moodboard), the creation of the new logo and applications including a presentation book. The new brand has undergone an evolution rather than a transformation in order to maintain the reputation of this Crown corporation. Below are some images taken from the presentation book. The video moodboard (see article) and the details presentation book (7MB 42 pages) are available in french.

logo

sign

application

ad posters

brochure

website

example

 copyright Dany Pepin 2012

School project S6 – The graduates website

In this project, each student created a portfolio website that featured all graduating graphic design student for 2012. While a lot of students build their website around the same theme as the graduates exhibition, I decided to go in a completely different direction… a periodic table of graduating students. I must admit that my idea would have been more fitting for chemistry graduates, but since each student has its strenghts and weaknesses, certain elements mixed together could create a reactive design. This is the basic chemistry of teamwork. My website wasn’t chosen as the official website, but was a finalist. The official 2012 Graphic Design graduates website will be accessible here at the end of the semester.

The live version of my website can be accessed here. The animated introduction was made in Adobe After Effects. Note that only my student page is available on this website.

 copyright Dany Pepin 2012

School project S5 – Flash quiz

When we were tasked with building a quiz using flash, I chose the TV sitcom “How I met your mother” as the subject since I’m a big fan. The quiz isn’t easy, but can you achieve “legend… wait for it… dary ” legendary status? You can try by clicking the image below.

himym quiz

 copyright Dany Pepin 2011

The Making of «Encore une Fois»

As mentioned in a previous blog entry, I was chosen to design Paul Demers new music album «Encore une Fois». It was an interesting summer project I was looking forward to, but I didn’t expect the album to be redone from scratch. A monstrous task since I was working full time as a support web designer at La Cité collégiale at the same time. So after the meeting with Paul and his producer Jean-Michel Ouimet, we had an idea of the new direction: Paul’s return. I submitted the idea of having a logotype for Paul’s name which he could use later on for different applications including his album. With his blessing, I started to work on different word marks.

Logotype/wordmark sketches

logotype

Surface test with the word mark chosen by Paul

logowoodlogo rust

logo vintage

Paul really really REALLY liked the wordmark on the vintage wallpaper and he wanted THAT for the cover. I tried several alternate covers to keep the same look as my original cover, but since Paul and Jean-Michel were the artistic directors, I didn’t had any weight in the final decision. Even if you don’t agree all the time, the important thing is that you please the client.

Some of the alternate covers


Website that was never used.

website

 copyright 2011

I know what you did last summer (part 2)

One of the things I designed while working for the IT department, was their website portal. It was just awful (white page with blue hyperlinks) and needed a revamp. I created over a dozen maquettes and one of them was chosen by the employees after two rounds of votes. I was surprised to see that the IT employees had chosen a really dark background since the college identity is dominated by a light color palette, but hey… that’s democracy for ya! I have no clue as to when the page will be implemented within the college website. NOTE: All these designs were created with Adobe Illustrator.

 

Discarded (some of my designs left out of the vote)

 

First round (my designs included in the vote)

 

Variations of the chosen design

 

Final choice

 copyright 2011

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