School project S4 – LAFF poster

For this illustration project, we had to create a poster for a real client, The Latin American Film Festival in Ottawa (March 17-27 2011). My poster won the competition and will be posted all over the city.

My concept behind the poster was to feature Latin America and its culture. I chose a hot pepper as the focus of this piece because it symbolizes the strength and the warmth of it people and because its shape can resemble the South-American continent. From a good distance you only see a pepper with text wrapped around it, but those who will look closely will be able to see all the culture elements (art, history, entertainment, etc.) surrounding it. Since the Latin American culture is colorful and festive, I added some ribbons on a bright yellow background, which creates contrast. The left image below is the original illustration while the right image is the edited version has with the client modifications.

LAFF 2011 posterLAFF 2011 poster

 copyright 2011

Tags: , , , , , , , , , , ,

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: